Mr. Ted

Visit ted.com if you haven’t already.

It was designed by the firm where I work. I arrived after I could get on the project.

Like many people, I never knew what TED was besides the “discount” united airlines version. At first, it seems like a site with little engagement. A bright red logo and lots of white. But on closer inspection, it’s a site subtlely laid in media and commentary. And the content is all well thought-out accentuated with high-quality videos. There’s little forgettable commenting.

And check out the navigation. Oh yeah.

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